Dear friends,
I hope all is well, and you are staying safe.
While I am grateful for my health, I have gone through the stages of COVID-19 grief! I am nearing acceptance, so I wanted to reach out with an offer coming from a place of positivity.
You are invited to my free Zoom webinar, “How to Articulate Your Why and Stay Connected in Times of Crisis,” on Tuesday, April 7, 4 pm - 5:30 pm ET.
Now more than ever, we must stand behind our purpose and stay connected. Whether you started 2020 wanting to work on your vision, or you need a reboot in light of these events, I am happy to support you.
Learn more below and RSVP here.
Best wishes of gratitude and health,
Marissa
VIRTUAL EVENT: How to Articulate Your Why and Stay Connected in Times of Crisis
In these times, many of us rethink our purpose and we often struggle to stay connected.
Whether we are staying busy at work or fearing what's next, we often start to question Why we do what we do. However, if we can articulate our Why, we can stay motivated and continue to be inspired.
I recently shared this method with NYU startAD's accelerator to support entrepreneur pitches, NYU Tandon School of Engineering for product-market fit, and WE NYC for brands connecting to different audiences.
During this webinar, I will walk you through my Triple Bottom Why philosophy, which aligns our Whys with our organizations and audiences—identifying Why also highlights values, supporting the triple bottom line: people, planet, and profit.
You will leave with processes and tools to articulate your Why, which you can then integrate across your storytelling, whether you are strengthening your brand story, crafting your personal narrative, or pitching different audiences.
This methodology also includes an empathy practice, offering ways to share your story and listen to audiences in a time where mindfulness matters most.
Agenda:
1 - Intro to Articulate Your Why
2 - How to Stay Connected to Your Why in Times of Crisis (Meditation)
3 - Hack Your Whys Interactive Session
4 - Sharing Exercise
5 - Exit Experience
Two-minute Video About the Process:
About the Speaker
Marissa Feinberg’s Why is to inspire and connect people so that they and their communities grow and thrive. As Founder of Triple Bottom Why, Marissa offers strategy and execution for marketing, brand storytelling, communications, and digital services. Marissa raises the profile of her clients, developing the platform for them to achieve their goals, whether they are raising awareness or capital.
Marissa's Triple Bottom WhyTM philosophy aligns her clients' Whys with their organizations and audiences—identifying Why also highlights values, supporting the triple bottom line: people, planet, and profit.
From Fortune 500 companies to seed-stage organizations, Marissa's clients have been featured in The New York Times, BBC World, Bloomberg, Fast Company, Entrepreneur, Inc., Forbes, NBC, and The Wall Street Journal among countless others.
Prior, Marissa served as Vice President, PR & Marketing, of MissionHUB, a network of Impact Hub coworking campuses in San Francisco, Berkeley, New York City, and Washington D.C., as well as the SOCAP Conference for social impact investors. Previously, Marissa co-founded Green Spaces NY, acquired by MissionHUB, becoming Impact Hub NYC.